It also has good solubility in hydro-alcohol systems with up to 60 percent alcohol. Natrosol™ hec is soluble in glycerol, but insoluble in many organic solvents. It is easily dissolved in cold or hot water, resulting in clear solutions. Natrosol™ hydroxyethylcellulose is a free-flowing powder which provides rheological control and lubricity properties. Our team of solvers can assist you in creating a formula to achieve your desired end result. Differences in heating systems, other raw materials, and processing steps can all affect final product characteristics. Our portfolios of products, used in combination or alone, provides impressive performance in NDWT applications. Aerowhip™ stabilizers also facilitate structure in fat to create good, stable foams, increase overrun, decrease whipping times and control syneresis.Ĭertain Aerowhip™ stabilizers and emulsifiers are suitable for applications processed via ultra-high temperature (UHT) or pasteurization. Aerowhip™ ingredients have low surface and interfacial tensions in solution, providing a cost-effective result without sacrificing a creamy mouthfeel or natural color. Our products are suitable for a variety of baking applications, from fillings to coverings to decorations and for formulas that are either dairy or vegan.Īerowhip™ stabilizers and emulsifiers are premier whipping agents designed to optimize non-dairy whipped toppings (NDWT) and vegetable creams. That’s why we’re always solving – to make sure that you have the right ingredients to help solve your formulation objectives. Maintains the level of color, shine and manageability of freshly washed hairĬan help improve the sustainability footprint of dry shampoos by delivering improved performance at lower use levelsĪt Ashland, we know that creating high performance whipped topping requires the right combination of ingredients and formulation expertise. Advantage™ revive maintains a level of shine and color that is nearly at parity to freshly washed hair, where starch-based formulas mute the vibrancy of hair and reduce its overall level of shine and color by 80%.Īdvantage™ revive polymer is formulation flexible, up to 50% lower than that of usual dosage levels and can be used in a variety of formats such as alcoholic and hydroalcoholic aerosol sprays, mousses, pastes and powders.Įffective removal of sebum at the root for visibly cleaner hair with less residue Based on a unique PVP chemistry, Ashland’s patent-pending advantage™ revive delivers superior cleaning, improved sebum removal, and less visible residue while leaving hair visibly cleaner, more manageable and lustrous. Many of today’s dry shampoo formulas are based on older starch-based systems and have not met the expectations of consumers… their hair is left looking lifeless, dull, less refreshed, and in some cases just as greasy.Īdvantage™ revive polymer brings a much-needed refresh to the dry shampoo category.
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